Why & How It Works
SMBProspector delivers the best-fit SMB leads and data for persuasive, personalized communication—whether it’s for
prospecting or for nurturing your existing customers.
Use SMBProspector to find future customers
BuzzBoard maintains, categorizes, and analyzes thousands of data signals on millions of SMBs. It’s easy to create an Ideal Customer Profile filter to identify best-fit leads that need your solutions based on key indicators, such as ad spend and technology.
- Let’s say you’re a demand generation manager at a SaaS company that integrates with Salesforce and is a fit for small companies that have a budget for technology and are in growth mode. You would start by creating a filter for companies that use Salesforce, have $1M+ in annual revenue, and are actively hiring with at least 10 positions open.
Use SMBProspector to nurture existing customers
SMBProspector is designed to enrich your customer data easily, no matter where your data lives. You can sync your CRM, upload a spreadsheet for enrichment, or any number of other options to fill in missing information and update outdated or dirty data. We’ve got you covered.
360° support for your business: data, analytics, and a team of (human) specialists
Only pay for the data you want
With SMBProspector, every business profile comes with information on the prospect’s industry, firmographics, and technology use. You can purchase add-on data to suit your specific needs, e.g. advertising, social media, digital security, etc. This ensures that you only pay for the data you want—and with BuzzBoard,
Reactive to Proactive
Buzzboard not only offers us the opportunity to improve our knowledge of our existing customers but also to effectively target new customers. Our sales teams will become more consultative as a result and tailor what they say about our products to ensure relevance and impact.