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Do you consider employee count a strong signal while identifying and prioritizing your target accounts? BuzzBoard’s latest data correlation findings suggest easy-to-source, firmographic signals may not be strong enough for your ICP and TAM assessments. Read on to learn why there is no substitute to building a robust, data-backed ICP using digiographic signals.
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Why the iPad Makes for a Great B2B Sales Tool
THE MEDIUM IS THE MESSAGE: SHIFTING FROM PC PRESENTATIONS TO TABLET CONVERSATIONS BuzzBoard has been working with a number of
BuzzBoard Enjoying the Silence: Helping Sales Reps Speak Volumes in a Noisy World
We live in a noisy, crowded world. As a sales professional, your day looks like this: numerous calls, voicemails, alerts,
BuzzBoard Asking the Right Questions to Drive Engagement in Sales
Have you been to the doctor recently? When was the last time you went? I can hear my mother now
BuzzBoard Turning Big Data on SMBs Into Insights to Acquire and Grow Leads
Let’s face it. Prospecting for new clients can be a losing proposition — businesses of all sizes are solicited daily.
BuzzBoard 
The Challenger Sale: Selling With Insights
If you work in sales, your boss likely recommended you read the Challenger Sale: Taking Control of the Customer Conversation
BuzzBoard Driving Sales Growth With Cloud-based Solutions
More and more businesses are moving to the cloud: What exactly is the cloud? Cloud technology refers to a robust framework
BuzzBoard Top 3 Sales Challenges Facing Today’s Sales Leaders
What kind of challenges do today’s sales leaders face in a market driven by competition, price wars, and customer sophistication?
BuzzBoard 5 Steps To Better Sales Preparedness
Being prepared with the right knowledge and the right questions to ask can entirely change the course of a sales
BuzzBoard Breaking Through The Clutter
With all the sales calls that you get from solicited and unsolicited agencies, how many of them do you think
BuzzBoard